In all stages of deliveries the 10 dimensions of Master Data Management is given the needed and balanced attention.
The context of and culture in the company is important, as each of the remaining 8 dimensions need to be treated and balanced according to these two fundamental preconditions. Not all will be important or urgent at the same time.
Companies are never organized exact the same way - even within the same industry. As Master Data act as a cross-company infrastructure these differences need to be understood and respected working on the specific improvements.
But most important:
Identify where and how to start !